Natures Bloom by Arabella Ramsay



Arabella Ramsay has teamed up with Disney to create a limited edition sleepwear collection for Target Australia which launched April 22 2013.
The collection is Arabella’s first collaboration with a global brand as well as her first foray into designing a sleepwear range. Aptly titled ‘Natures Bloom’, the collection is inspired by Arabella’s favourite Disney character Bambi, her family and the beauty and simplicity of nature and the Australian outdoors.
Comprising of seven vintage-styled pyjama pieces, Arabella brings her unique aesthetic to the range by combining yardage prints with vintage sketches of Bambi and illustrations of Australian animals, which were provided by her father and renowned artist Dougal Ramsay.
The range uses a mixture of luxurious fabrications, including waffle knit, bamboo, viscose, and soft cotton fleece which are decorated with original Disney story book covers, Bambi text and floral binding. Soft hues of cornflower blue and pale pink are combined with bright floral prints of orange, pinks and greens inspired by the native Australian landscape.
Jump into your nearest Target for a closer look!



















